How Roofing Companies Can Get More Online Reviews?

As a roofing company dedicated to providing a spectacular service to all of your customers, why not take advantage of the incredible benefits that positive online reviews can offer? Between storm damage and aging shingles, hiring a best-in-class roofing company to shingle a roof or repair damages is a necessity for many home and business owners. However, the roofing industry can be a saturated one, meaning it’s vital for your roofing company to stand out in the crowd, both offline and online.

If you’re looking to make your mark online, it’s time to consider partnering with a superior customer review generation and review management software. From reaching out to your previous clients to sorting your reviews into appropriate categories, review management software such as Review Pete can help customers know exactly why they should choose to contact your roofing company for all of their roof-related needs.

Why Do Online Reviews Matter?

For most people, reaching for their mobile device or logging onto their computer is the first step in identifying the perfect roofing company for their particular situation. On sites and search engines like Facebook, Yelp, and Google, advertisements are usually the first result to pop up on search engine results pages (SERPs). However, immediately after an advertisement is the name of a business, followed by a star-based or text-based rating.

These ratings are critical in the decision-making process for customers, meaning that businesses with a higher star rating or favorable text rating may stand out from the crowd. So what can your roofing company do to make sure that ratings presented to future customers are positive, compelling, and persuasive?

Generating Positive Reviews to Expand Your Reach

As a way to increase traffic to your website and trust in your brand, positive reviews are almost a necessity. Although this might seem like a complex process, customer review management software can make it surprisingly simple to drive favorable ratings for your roofing company online.


With one email delivered to your contact list, customers will be able to answer “yes” or “no” to a question, such as whether or not they would recommend your shingling or repair services to their friends or family. When a customer chooses to send a positive review, they can also choose to share their thoughts directly with a variety of search engines or websites, such as Facebook, Google, and Yelp.

What Should You Do with Negative Reviews?

Of course, negative reviews do happen. Whether it’s from oversight or a faulty service, a negative review can just be looked upon as an area of your roofing company’s strategy that should be addressed and improved on for next time.

Luckily, well-designed customer review management software like Review Pete can keep negative reviews off search engines. Instead of being given the option to share their review with a website, those who answered with negative reviews will have their review sent directly to your inbox.
Not only does this allow you to ensure that potential customers don’t see negative reviews, but roofing company owners and operators can use the information as constructive criticism to refine processes and improve business.

If you want to learn how review management software like Review Pete can enhance your business and get you more reviews, then get in touch with our team today, and you’ll also receive our 14-day money back guarantee.